In 2012 a group of women from our Salvation Army WIN Women INvolved Auxiliary got together to brainstorm ways to solve a community need and support Salvation Army programs and services for 20,000+ local people. 


The Need?  New shoes to properly fit the feet of disadvantaged children.  Some kids avoid school due to their lack of proper footwear, which creates even more problems - for the kids and society!  


The Result? The creation of a new event - The Salvation Army Shoe Strut, featuring a program and silent auction with "all things shoes."  The business community and women loved it!  In its second year, the Shoe Strut quickly sold out and now has moved to a larger venue due to demand.  Last year the event netted $85K, with over 80% of revenue being returned to The Salvation Army HBG for new shoes and for program costs.

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  • Silent Auction featuring great gift packages, getaways, experiences and "all things shoes" (and some not so much)!

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  • A fashion trends presentation by area retailers.

  • Super fun contests including "BEST SHOE STRUTTER at the event", "WHAT WAS I THINKING?!?" and, last but not least,"STRUTTIN' MY STUFF!"    *Click here for details & enter to win!

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  • Video Presentation from The Salvation Army Harrisburg showing how your support helps!

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  • A wonderful seated luncheon (because nobody really wants to eat the same old thing, alone at their desks, day after day!)

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  • Networking, fun, and the chance to mix & mingle with 500 other profesional women, sponsors, guests and event partners!

How It All Started

 

Venue Location

Event Highlights

Tell me more about SHOE STRUT!

Hershey Lodge, Hershey PA

 

The main purpose behind Shoe Strut is to solve a community need: New shoes for needy children.  For every guest, one pair of new shoes will be donated to a local child in need through The Salvation Army in partnership with Boscov's.  In addition, 100% of silent auction proceeds directly benefit local children in need.